Sr. Account Manager
This bubbly PPC lover grew up in Croatia (That place where the King’s Landing is).
For a European, there is nothing quite like sitting down in a cafe and just watching the world go by.
Mia loves a proper #cupofgetstuffdone, and she’s talking about real coffee, not a chai tea latte, extra hot with unicorn tears, a touch of vanilla syrup and 3 pink sprinkles.
When Mia is not obsessively talking about coffee, you can find her breaking enrollment records while maximizing ROI for her education clients.
Mia feels truly blessed by PPC Gods to be part of the Grow Enrollments gang. Our family is just like any account that needs water to grow (unless you are using AI, AI knows what you need better than you, facts).
Posts by Mia Percela
The global COVID-19 pandemic has helped to propel e-Learning in new directions. Now that online education is the only viable option, a revolution is on the horizon. Millions of students who embrace e-Learning during these difficult circumstances may stick to it even after the pandemic has passed.
Today, prospective students engage with more than 1,000 digital touch-points before filling out their first lead form. Engaging with various pieces of digital content plays a crucial role in the educational path.
The popularity of online courses has been on the rise and being live in front of your audience is the key to successfully selling it. In this article, we'll be sharing 6 tips education marketers should be using to capture the attention of their target audience.
The main goal of every E-Learning website is to sell online courses. Creating valuable courses for your audience is just half of the battle. The real struggle is promoting your course to drive more sales.
The E-Learning industry has experienced an enormous increase in users and is expected to take in $243 billion dollars by the end of 2020. Online courses are now accepted by the masses, and more students and working professionals are willing to pay for courses.
A prospective student might have as many as 1,000 interactions with different ads, websites, YouTube videos, and other forms of content before filling out their first lead form. If you truly know your audience, you can create quality content that provides real value.
It’s important to note that when we talk about e-learning, we’re not just talking about higher education. There has also been a significant increase in demand for online courses in cooking, photography, yoga, etc.
PPC marketing can be a highly effective and cost-efficient tool for the education space but there are many components for a successful campaign. Unfortunately, this level of complexity also creates more areas for mistakes.